Your company has very specific needs and a complex organizational structure. You have troubles finding a CRM which offers an unconventional set of features. Instead of investing in a platform composed of many systems, you will most willingly use a tool that offers modules for marketing, service and sales within one instance. You do not have unlimited funds at your disposal, so you are looking for a solution free of license fees. You are more likely to spend your budget on one-time software development, which will ensure that the application fits your business process. In the CRM system you would like to be able to issue invoices, store information about offered products and create reports for the management. The appearance of the interface plays a less significant role. What matters most is the security of the database and the flexibility of the system. You are willing to give up having a mobile application, provided that the desktop version of the system is responsive and can also be operated on mobile devices in the browser view. Although you prefer a free of charge software, you still want a proven and reputable tool that has been successfully implemented by similar companies.